People ‘N Pets Logo Design

Client: Pet’s BestRx Brand Products

Objectives: To create a logo for the Ning powered social network

Ning takes on larger social networking sites like Facebook and Myspace by appealing to people who want to create their own social networks around specific interests with their own visual design, choice of features and member data. While other designs such as ones with puppies and other hear configurations were scrutinized closely, eventually the heart with the playful web 2.0 style outlines was the chosen design. Feminine appealing colors were chosen because the largest demographic for members on the page was female.

Workflow: Illustrator, Photoshop

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